Fashion Marketing
The fashion industry is a huge and dynamic industry generating large amounts of revenue for many companies as well as contributing to the success and growth of national economies. Until recently fashion products have been mostly marketed by the designers themselves and largely depended upon the quality of the design, the reputation and fame attached to the designer. Therefore, young and upcoming designers with relatively very good designs could not break the market due to the limited and unfavorable exposure. With Television and Bollywood are making people more and more aware about labels and brands, it has become highly lucrative to understand the marketing concepts of fashion labels and market them to masses.
This program is for individuals who wish to pursue fashion marketing, buying or merchandising as a career, and who want direct entry to the employment market.
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